We provide B2B communication between companies in the FMCG and consumer goods business. Our division was founded in 1993, when we started to publish the magazine Zboží&Prodej with the aim to help companies that came to the Czech retail market to establish business contacts and to establish themselves. In addition to publishing professional magazines in the Czech Republic and Slovakia, we also run news websites and organize congresses and other events for retail professionals.
NAVIGATING THE
AISLES OF RETAIL
WHO WE ARE
HOW WE HELP OUR CLIENTS
In addition to high information value, both our titles and events provide our clients with space for effective promotion as well as new business contacts. You can reach over 30,000 retailers in the Czech Republic and Slovakia – decision-makers at the headquarters of chains and networks, as well as individual owners and operators of stores. Our activities cover the entire retail market – from international chains, the traditional market and Vietnamese traders through petrol stations and e-shops to shopping centers and retail brands operating there.
We are an independent intermediary between suppliers of goods and services and retailers, but also between providers of marketing solutions and other services and manufacturers and distributors of FMCG and consumer goods.
YEARS ON THE MARKET
EDITIONS OF MAGAZINES PER YEAR
CONGRESSES AND NETWORKING EVENTS PER YEAR
ATTENDEES AT EVENTS EACH YEAR
ACTIVE CLIENTS AND PARTNERS
OUR PROJECTS
Zboží&Prodej
The monthly magazine Zboží&Prodej (Goods&Sales) has been mapping the Czech and international FMCG and consumer goods markets since 1993. It has an audited print run of 10,500 copies and is distributed to decision-makers in chains and shop owners in the traditional market. The news website brings daily news from retail, personnel changes in companies, calendar of industry events, interviews and other interesting information. The magazine and the website are supplemented by profiles on social networks LinkedIn and Facebook.
Congress Samoška CZ
A two-day congress to support domestic retail, the event is attended by 400 representatives of traditional trade and their suppliers. It aims to inform and inspire domestic retailers and help them to face the tough competition in the market.
Tovar&Predaj
Tovar&Predaj (Goods&Sales) is a professional bimonthly magazine to promote the distribution and marketing of fast-moving and consumer goods. It has been mapping Slovak and international retail since 2011 and is published with a print run of 9,500 copies. The magazine is complemented by its website and pages on social networks.
Congress Samoška SK
A two-day congress to support domestic retail, the event is attended by 400 representatives of traditional trade and their suppliers. It aims to inform and inspire domestic retailers and help them to face the tough competition in the market.
Čerpačka
The Čerpačka project addresses a specific target group – petrol station operators. Once a year, the Čerpačka congress takes place, where roughly 300 participants address current issues that move this market and affect the daily work of the petrol station owner, operator or tenant. News and industry data or interviews with its representatives are provided by the website cerpacka.cz. Representatives of this community can then communicate through the community on Facebook.
Retail Business Mixer
Informal social gathering of 400 VIP representatives of the entire retail, FMCG manufacturers and distributors on neutral ground. An ideal opportunity to consolidate and make contacts, exchange ideas and discuss current market issues.
SELECTED CLIENTS
OUR PARTNERS
REFERENCES
Lenka Vondrová-Dietlová
product manager, Datart International
I like to use the magazine Zboží&Prodej as inspiration for my work. I will always find a lot of interesting and practical news, articles and information from retail.
Magdalena Vašulková
manager, Potraviny U Vašulků
We have been traveling to the Samoška Congress for several years, and with two exceptions we have visited all editions. The event is a great asset for us because we always leave it full of energy and inspiration. This year we most liked the presentation of Ladislav Špaček. It was perfect.
Simona Micheľová
marketing manager, CBA Komfos
It was my second time at Samoška and I will definitely be coming back regularly. From the first moment I was excited about the organization, I was also interested in the selection of interesting and topical topics and I was also pleased by the abundant participation of partners and colleagues from the industry. I like that there is a cohesive and friendly atmosphere here instead of the competitive one.
Tomáš Čupr
Entrepreneur, Investor, Rohlik.cz Founder
I attended Retail Business Mixer for the first time and I was pleasantly surprised by the number of retail representatives who gather there. It is a good informal opportunity to meet in one place a lot of people, who I do not have the opportunity to meet during the year. I made some important steps there to start a new cooperation. It certainly works better in this informal environment.
Michal Gvuzd
CEE network manager, Shell Czech Republic
I always like to return to the Čerpačka congress because it is very useful in terms of my workload. Most of all I was looking forward to the discussion about alternative fuels, especially about electromobility, which we deal with within our company and for which I am responsible. I have verified that the market's mindset is the same as ours. I welcome the opportunity to meet colleagues from the headquarters of the network of gas stations, but also with other representatives of our sector.
Dalibor Novák
Marketing Director, Kubík
Today we live in the time, when information and news play a fundamental role, and especially in retail. ZaPnews provides me with all the important information in the e-mail form and that saves a lot of my time. I definitely recommend following it.
OUR TEAM
CONTACT
ATOZ Marketing Services, spol. s r.o.
IČO: 48117706
Holečkova 657/29
150 00 Praha 5
Česká republika
phone number: +420 605 296 741
e-mail: info@atoz.cz
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