We organize prestigious and unique marketing programs: Consumer´s Choice – Best New Product, Most Trusted Brands, ZaP and TaP News. These projects run in the Czech Republic and Slovakia.
WHO ARE WE
HOW DO WE HELP OUR CLIENTS
These marketing programs help manufacturers and retailers increase sales of their products, strengthen their brands and consumer´s trust. They make it easier for consumers to navigate the retail market.
years on the market
years in Slovakia
compared brands so far
nominated products or products lines
Our projects in the Czech Republic
Year-round marketing program, which has been monitoring, rewarding and supporting new and innovative products or product lines launched on the Czech FMCG market for sixteen years. The award helps manufacturers to extend the life of their innovations.
It is on-line database full of new products on the Czech market, accompanied by a monthly newsletter with an overview of products from the past month and distribution of product samples to retailers.
Our projects in Slovakia
A marketing program that has been monitoring, rewarding and supporting new and innovative products or product lines launched on the Slovak fast moving market for the past five years.
We know from past, that when we use logo “Consumer´s Choice – Best New Product “ in our in-store communication, it leads to increment of the sales, because the product is known and people simply trust it. We have very good experience with this marketing program.
Sales director off trade, Plzeňský Prazdroj
On the one hand, it’s amazing to win the price in the marketing program Most Trusted Brands, but on the other hand, it is also very committing. It is very difficult to make people believe in your brand and product, but it’s very easy to lose their trust. We hope, we will not lose any of our customers, that we will not disappoint them and that we will win again.
Retail marketing manager senior, Colgate – Palmolive Česká republika
To win “Consumer´s Choice – Best New Product“ means that what we do for our customers is taken well and positively and that they react exactly how we have hoped for.
Managing director, Rossmann